CTB – Catch The Beat

Why Your Brand Needs a Professional Copywriter

Many business owners wonder why their brand needs to hire a professional copywriter. They’ve heard they should hire a copywriter, but they do not see what the benefits of actually hiring one could be. If…

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What is Content Marketing?

The Content Marketing Institute defines content marketing as: … a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable…

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7 Types of Content Marketing

Today, your content needs to reach your audience in a way that feels natural (a.k.a. inbound). A common way of doing this is by telling a story. In doing so, your content will feel more…

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7 Types of Digital Marketing

Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means you need to meet them where they are already spending time: on the internet.…

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Why Your Brand Needs a Professional Copywriter

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