360-Marketing is a highly effective marketing strategy which we have tried and tested in order to create wealth for market leaders so that they can ignite change in their communities. At Catch The Beat we believe that a holistic approach should be implemented in everything we do in life so that we can get the results we need. Marketing should be approached in the same manner. This helps to move your company from a small business into a huge e-commerce empire that is visible to the right people in just 180 days.
The 360- Marketing formula that we have come up with is your foolproof plan towards success. Your transformation will come with knowing your story so well that customers will believe in it too!
360-Marketing is a highly effective marketing strategy which we have tried and tested in order to create wealth for market leaders so that they can ignite change in their communities. At Catch The Beat we believe that a holistic approach should be implemented in everything we do in life so that we can get the results we need. Marketing should be approached in the same manner. This helps to move your company from a small business into a huge e-commerce empire that is visible to the right people in just 180 days.
The 360- Marketing formula that we have come up with is your foolproof plan towards success. Your transformation will come with knowing your story so well that customers will believe in it too!
360-Marketing is a highly effective marketing strategy which we have tried and tested in order to create wealth for market leaders so that they can ignite change in their communities. At Catch The Beat we believe that a holistic approach should be implemented in everything we do in life so that we can get the results we need. Marketing should be approached in the same manner. This helps to move your company from a small business into a huge e-commerce empire that is visible to the right people in just 180 days.
Sustainable Digital Assets create a higher ROI
We determine the formula that works for your brand and we apply it to rank on Google. We monitor all data and continuously improve our strategy.
Facebook, Twitter, LinkedIn, Instagram... The use of social media channels as part of a marketing strategy has proven results.
During this process we take the Doctor-Patient approach. We find out what your NEED is! What the company or brand specifically must accomplish. Our journey starts with a 73-point check list and we create an entire marketing strategy based on the information.
The first part in the customer value journey is to be aware. Awareness is the starting point of any successful interaction. We make sure that you are everywhere, in a way that sparks interest in the minds of your ideal customer, and allows people to notice you, and to get that initial feel for who you are, the same as you would in a normal human-human relationship.
The next step in the customer value journey is to engage. If we look at a normal human relationship, once you are aware of someone that interests you, the next step is to engage with them, to have an actual human-to-human conversation. This engagement allows you to decide whether or not this relationship is something that you actually want to pursue! We facilitate the initial conversation, we set up the connection, and we engage!
The next step in the customer value journey is to subscribe. Subscription, in a normal human relationship, would be the part where you ask someone for their number. You’ve met, you had a great time, you see a possible future, so now, you need to connect, to communicate, in order to take the relationship to the next level. This could be through Facebook, LinkedIn, email, or any platform that serves to connect people beyond a first encounter.
You’ve seen someone, somewhere, and have actively taken notice of them, we are aware of them. You’ve started to engage, through chats, messages, or actual conversations. You’ve also subscribed, because they have a direct way of getting in touch with us. Now, we have reached the conversion stage. Conversion is where you invite them out, maybe to a game, to a movie, or to a lunch, something after the initial meeting or conversation. Online, this is where you have asked someone to participate in a quiz, download an ebook, and they have actually done it. Conversion, online, is the part of the customer value journey where they take the action that you’ve requested them to.
Excitement is the part where you create that emotion in someone, you really pique their interest! Excitement is key. When engaging online, where business is the topic of conversation, it’s much more direct, and targeted. You need that excitement to be present, then you know that someone really wants to take this relationship to the next level, with you, your business, and your service or product offerings.
In business, there are only 4 ways in which you can make money. You need to get more leads, more customers, or, you need to increase the frequency that your customers purchase from you, or you need to increase the profit that you make per purchase, per customer. That is the ascension stage. In those four elements, you need to start thinking about how to increase your sales, after your core offering has been given. So, ascension is first, and then you give your core offering. This is the part of the journey where a contract is entered into, a retainer is signed, or a subscription offer comes into play. The ascension part of this is to ensure that you are creating long lasting client relationships.
Advocate and promotion go hand in hand, as with a normal human-to-human relationship, after you’ve given your core offering, and deepened the relationship, you have already taken it to the next level. This is the part where you post a picture with your new significant other, or, your new girlfriend tags you in a sweet photo and captions it with something along the lines of, “Isn’t he just amazing”? Whatever it is, you are being spoken about, publicly, you are being promoted, this is the advocacy and promotion point in the relationship.
Your relationship has gone from perfect strangers, along the customer value journey, deepening the relationship to the point where someone feels safe and secure enough to speak about you, or promote and advocate for you, to other people in their business. They may even refer other people to you. This is the part that you want to get to, you’ve managed to create, and nurture a relationship to the point where you now have a raving fan.
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“ I have been searching for someone to help me with marketing my immigration consultancy for nearly a year with little success. As a self employed person, and admittedly a penny pincher, the biggest factors for me in making this decision are knowing that my money is well spent and that I can trust that the person doing the work will take care of me and my interests. It is also very important to me that the marketing materials that are produced represents my company in a way that is reflective of what we are all about; professionalism and care. I found these qualities in Catch the Beat and am thrilled to be working with a team that is genuinely invested in the success of my business through the success of their work. ”
Immigration Station Canada
“ CTB is an exceptional business and an inspiration to me. They have grit, vision, passion and they bring their unique energy into every project. CTB is always coming up with creative ideas to help the client reach the next level in their business. Every decision CTB makes, the client's best interest in mind. ”
Barlow Times
“ CTB has been wonderfully inspiring and very helpful when it came to assisting me and my team re-vamp our profiles. They are prompt, efficient, creative and just a joy to work with. Highly recommend you collaborate with CTB. ”
Luxury Hotels
“ Catch the Beat & I have worked together on a number of projects over the years. I have always enjoyed working with them & they have always gone out of their way to ensure the success of each project. Always passionate & inspired ”
Creative Collective
“ Catch the Beat is indeed a Social Media Marketing Specialist! They are passionate about their work & very professional. As a business, their in depth reporting style helped us to make better investment decisions, as far as our social media marketing strategy was concerned. If you are getting started & looking for social media marketing expert advice, creativity & professionalism, then I would definitely recommend their services ”
Property Pick
“ CTB and I have worked together for several years now. They are great to work with, always responsive to queries. Fast, efficient and great service ”
Medical Careers
“ Very enthusiastic and energetic, excellent service rendered ”
Attorneys
“ Ridiculously innovative is the phrase that comes to mind when I think about Catch the Beat ”
GBCSA
“ Catch the Beat channels an incredible energy into its role as Marketing and Communications Manager at GBCSA. In addition to this energy CTB brings innovative ideas and, perhaps more importantly, solutions to our digital media needs. While respectful of the GBCSA brand and stakeholders CTB looks to move to new territories in order to achieve greater reach and impact. A solid awareness of budget constraints and program timelines support the digital drive to greater reach in social media. CTB is not afraid to outsource to subject matter experts in related fields beyond their own area of expertise and works closely with partners and service providers to prioritise GBCSA needs. Working with Catch the Beat has been intense and rewarding ”
GBCSA
“ Catch the Beats energy, enthusiasm and work ethic are their super powers. CTBs positive outlook and can-do attitude lifted the entire team to deliver an exceptional outcome to the project. ”
“ The founder of Catch the Beat and I first met and started collaborating online when she introduced me to her business "Catch The Beat". She not only impressed me with her knowledge regarding Social Media, her own personal story during the peak of Covid also lent itself as a message of strength and perseverance. Once our collaboration commenced, she was not only knowledgeable but also confident and positive in her business model. I am extremely pleased to say that within 2 weeks I had received my first lead and by the 3rd week, my Facebook page is on page 1 for a very high ranking word. Needless to say, I am very happy with the communication, professionalism and delivery of the program CTB and I agreed on and I would absolutely recommend anyone wanting assistance with Social Media Marketing look CatchtheBeat.ca up because you will not be disappointed. Thanks Catch the Beat! ”
ABC|BNB
“ Catch the Beat are talented marketers and keenly insightful. They were able to grasp the difficult nuances of the marketing challenges of my company and helped me push forward to a major breakthrough ”
Autumn Berry Inspired
“ If you’re looking for expert help with your company’s online presence and positioning, I highly recommend the professionals at Catch the Beat. Daphne and her team of graphic artists, copy writers and SEO pros know their business. Their boundless energy and tireless efforts get your message in front of your target audience fast! What’s more, they provide regular feedback in the form of actual data that shows increased reach and user interaction in real time. ”
Executive VP, Redevelopment Services
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